Tips for Successful Viral Content Marketing Strategy
July 17, 2017 Sanjay Dabhoya

Are you a blogger or content marketer? Are you facing difficulty creating viral content to reach potential readers? Here you will get important viral content marketing tips.

I was inspired to write this article to help you marketers who are struggling to generate good traffic for your blog or any other piece of information. Read this article and get ready to create the right content that will go viral.

You just need to follow these steps and bring more traffic to your information just like any other popular blogger. Of course, It will take some time as there is no shortcut to SEO. You might not see results overnight but if you maintain consistency and follow strategies you will see results.

Being a content marketer, I had struggled many times to attract a potential audience. I can understand the pain of not attracting the audience to the content that took almost 20 to 40 hours of effort in writing. With years of experience, our team has analyzed, what type of content can get attention and what fails. So here we have listed the things that can be used next time you create content.

So, how to make your content go viral?

This is a very important question and the answer is needed. With “VIRAL” I mean the content that is spread quickly or shared with a large audience. I am sure that many of you are trying to get the answer. By far, we have concluded a few things that will help you to create shareable content. Let’s start then:

 

1. Research

Find out what people like about your niche topic in social media channels like Facebook, Twitter, Google Plus or any other content channels. Social channels let you find the live topics discussed among the real audience. Read some of those topics and think about what type of posts you would like to share or comment on. Content should include a combination of any of the below-mentioned perspectives :

1) Interest
2) Humor, Sadness
3) News
4) Latest Trends
5) Information
6) Inspirational
7) Free downloads
8) How to and DIY things
9) Polls and Feedbacks

 

2. Catchy Headlines

Catchy Headlines

Catchy Headlines

8 out of 10 readers will skip reading your content if your headline is not enough to catch their attention. So without a doubt, a headline is the first thing to be taken care of while writing content. This will literally make or break your reader base. You can write headlines in a numbered format like:

10 Best Headline Generator Tools For Better Post Titles

Or in a question format like:

How To Increase Click Through Rate? [10x Your CTR]

 

3. Invoking Emotions

Personally, I have felt that sometimes, I am energized with positive thoughts or posts on any social media channel. You can invoke emotions in your readers with any story that makes them happy or sad after reading your posts. It is very easy to write an informative post, but it takes a bit of creativity to infuse humor or sadness in your content. Our team at Solwin Infotech is skilled with such creativity, just call them and discuss your topic.

Invoking Emotions

Invoking Emotions

 

4. Be The First One To Announce The News

Be The First One To Announce The News

Image source: Buffer.com

Talking about news, I would like to draw your attention to the latest news of Demonetization of 500 and 100 Notes in India. Yes, while I am writing this content, our PM has announced the ban on using these high currency notes. If you use Google news alerts or RSS feeds of any news channels, you will be the first one to pass on the news to local audiences who are unaware of the news. You can create a container using that news and implement your own opinions and views on that. This way you are catching attention first. Your readers will gradually trust your blog as they got to know about something which was shared by you first. They will definitely share your content with their friends and family.

You can grab such hot topics to write about. Creating viral content is quite a difficult task as it involves open ears and observations to the information and latest trends around you. But it is not impossible If you are a good writer. You can also approach us at Solwin Infotech for creating such viral contents. Our content writing services are very affordable.

Anyway, coming back to our strategies. Remember always, your content can also solve a particular question or problem. If a visitor finds a solution with your posts, he/she will definitely come back to your blog. If you or your team are skilled at solving any problems like any technical issues of Lenovo laptops or mobiles. Record a video and share it on YouTube.

Related Reading: Make Social Media Work For You! (A Small Business Guide)

 

5. Stay Up-To-Date

It is necessary to stay in tune with what is going around. Read and follow other’s blogs and news around the internet. Participate in forums and groups to stay up-to-date with all the latest talks. You can interact, share your views on other’s posts.

 

6. Which Channel Works For You?

Once you start practicing, reading, and participating in blogs and forums, you can analyze, which channel helps you to generate visitors. There are so many social channels like Scoopit, Blogs, Reddit, Facebook, Online magazines, etc.. Publish your content on these channels and check which media is bringing you more and more visitors. You can also do guest blogging and make your content viral. The traffic coming to that blog will be diverted to your post.

We don’t have a choice on whether we do social media, the question is how well we do it? – Erik Qualman

 

7. Inter-Link Your Posts

You can interlink your other channels, once you know which channel is getting you the most traffic. This way you can focus on any specific channel and thus bring traffic to your other channels. Analyze the list of topics, which attracted more visitors and use its link in other articles.

 

8. Interaction And Communication

Using polls and contact forms on your blog is the best way to stay in touch with your audience. Try Solwin Infotech’s free CONTACT FORM extension on your blog. If you receive any inquiry or feedback from any reader, do not miss reaching them by writing a thank you email to them. Replying to your reader’s comments is also the best way to connect them personally. This way your readers will feel like attended and they will entice to read and comment more on your posts.

 

9. Free Downloads And Resources

Free things are always the center of attraction. You can give your readers a link to a free resource that your readers can use whenever they want. Like for example, A free PDF can include some tips or tricks to make up for a party.

 

10. Use Images

You all are very well aware of this saying, “A picture speaks a thousand words” Try using a MEME or high definition picture that relates to your content. I have found gif image has been used a lot in almost all contents and articles of 2017. Some states or graphs like gold price visual might attract your visitors. Visually rich posts are awesome.

use of images

Image source: incisive-edge.com

Also Read: Affiliate Marketing For Bloggers (A Beginners Guide)

 

11. Information

Warnings, trends, tips, and tricks are some types of information that can entice your readers. Just read and research on the internet, magazines and you can share all this information. Like you can share an informational post regarding an IT FAIR or EXHIBITION about which you read in the newspaper last morning. Share your visit experience to any location, you have been to recent.

So, these were few powerful tips to create viral content. However, not even the news channels or newspapers know, which news or content will be super-hit. So keep trying these things. You may fail several times but you will surely succeed at some point.

Happy writing 🙂

Categories : Search Engine Optimization, Tips and Tricks

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Sanjay Dabhoya

Founder & CEO

Sanjay is an entrepreneur who has been contributing to the overall vision of the organization as a mentor. Apart from being an entrepreneur, he is a developer, trainer and reader. His unique and innovative ideas has helped the organization and the clients to thrive and achieve a progressive business objective.

Read more posts by Sanjay Dabhoya

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Comments  (8)

  1. Frontline says:

    Thanks for writing such an informative article!

  2. gurcharan says:

    very good piece of information!

  3. Nitish says:

    Nice one. In my exercise, the exact & relevant information goes viral. The best platform would be Social media channels. That is the no.1 reach.

  4. annaharris says:

    Nice article, Thanks for sharing. This article would be helpful to me.

  5. Ronald Segura says:

    Hey There,

    I Absolutely agree with this article 120%. Not the areas you’ve mentioned should be neglected since missing on only one of those could actually make a huge difference between creating a winner piece of content or just one more piece of new content that will only be noticed by a few people.

    Thanks for the great article!

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  7. Hipolito Baksh says:

    I found this article very interesting. I thank you for sharing good knowledge and good information about this article.

  8. viji says:

    The information you’ve shared in this blog is highly remarkable. Thanks for sharing such quality information.

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